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Event Management Company Australia

Long Table Event Setup at Qualia Hamilton Island

Event Planning Australia

Incredible Experiences Across Iconic Destinations.

Australia is a land of extraordinary landscapes, iconic cities, and limitless possibilities for world-class events. Plan a conference with the backdrop of Sydney’s iconic harbour, host a leadership retreat amidst the lush wonders of the Daintree Rainforest, or reward your top performers with an inspiring incentive trip through the turquoise waters of the Whitsundays. Australia is an event destination that has it all, and our specialist On Purpose event management team are ready to work with you to deliver unforgettable experiences across every corner of the country.

Taronga Zoo Event Setup Overlooking Sydney Harbour

Purpose-Led Event Management Australia-Wide

When it comes to creating impactful corporate events, incentive trips, and conferences in Australia, there’s a lot to discover. At On Purpose Events, we’re proud to be a purpose-led event management company in Australia – bringing together world-class venues, breathtaking landscapes, and meaningful experiences to bring life to your event program.
Our experienced events team take care of every detail to ensure your event runs smoothly from start to finish, leaving you free to focus on connecting with your audience and achieving your goals.

Why Plan Your Event in Australia?

Diverse Destinations

From Sydney Harbour views to the tropical beauty of Cairns, Australia offers the perfect backdrop for any event.

World-Class Venues

Access to leading convention centres, luxury resorts, and unique offsite venues.

Incredible Experiences

Surf lessons in Byron Bay, vineyard tours in the Yarra Valley, indigenous cultural immersions — we bring Australia's magic to your delegates.

Sustainable Practices

Australia leads the way in green venues and eco-conscious experiences.

Giraffe Taronga Zoo, Sydney City Backdrop. Group Incentive Trip Idea

Australiaon purposeEvent Services - We Offer

Association and Corporate Event Planning

Create events that reflect your values, connect your people, and drive meaningful outcomes

Professional Conference & Meeting Management

Deliver a seamless experience where every detail supports your message and your delegates

Incentive Programs & Corporate Retreats

Reward your team with transformative experiences that deepen connection and drive results.

Sustainable Event Consulting

Achieve your event goals while meeting sustainability goals with confidence.

Hybrid & Virtual Events

Reach and engage your audience, everywhere—with digital events designed for impact.

Destination Management

Tap into trusted local networks and expert planning to deliver standout events across Australia.

Contact Team Australia!

Request a Proposal
Banquet Event Setup at Sunset at Uluru, Australia

Top Australian Event Destinations

Australia offers an array of stunning locations for meetings, incentives, conferences, and events. Each destination provides unique experiences, from vibrant cities to pristine natural wonders.

Sydney City Skyline

Destination: Sydney

Meetings and events with iconic harbour views. Sydney offers world-class venues like the International Convention Centre, along with spectacular outdoor locations such as The Royal Botanic Garden and iconic Bondi Beach. Perfect for those looking to mix business with pleasure.

Melbourne Skyline

Destination: Melbourne

Cultural capital, vibrant venues, and unforgettable experiences. Melbourne is known for its eclectic art scene, dynamic event spaces, and incredible dining options. Whether you’re planning a corporate gala, an immersive conference, or an incentive trip - Melbourne offers endless possibilities.

Brisbane Skyline

Destination: Brisbane

Sunshine, riverside venues, and the gateway to the Great Barrier Reef. Brisbane combines a laid-back vibe with world-class meeting facilities. Host your next event in the beating heart of the CBD, or venture to nearby natural wonders for a truly unique experience.

Gold Coast Skyline

Destination: Gold Coast

Iconic beaches, adventure-filled retreats, and modern conference centres. The Gold Coast is the ultimate destination for corporate retreats and incentive trips. With stunning coastal venues, luxury resorts, and plenty of outdoor activities, your event can be as relaxing or action-packed as you desire.

Fish Sculptures at Cairns Shoreline

Destination: Cairns

Tropical paradise with easy access to the Great Barrier Reef and Daintree Rainforest. Cairns offers both natural beauty and adventure for incentive travel, team-building activities, and eco-conscious events. A perfect blend of relaxation and exploration.

Perth Skyline

Destination: Perth

The sun-soaked heart of Western Australia. Perth boasts stunning coastal venues, iconic vineyards, and a vibrant city atmosphere. Whether you’re hosting a conference or a high-profile gala, Perth’s laid-back charm and unique venues will make your event memorable.

Adelaide Skyline

Destination: Adelaide

The wine capital of Australia, blending stunning vineyards with modern event spaces. Adelaide is ideal for corporate events looking to combine business with gourmet tasting experiences and cultural exploration.

Tasmania Skyline

Destination: Tasmania

For an event with a true sense of place. Tasmania offers incredible natural beauty, from rugged coastlines to world heritage-listed wilderness, perfect for unique corporate retreats or events grounded in sustainability.

Why Partner with On Purpose Events?

We're a purpose-led event agency with 10+ years of experience delivering events that matter.

National footprint across Sydney, Melbourne, Brisbane, and beyond. Wherever you are - we're setup to deliver.

Specialists in sustainability and DE&I for events in Australia. Plan values-aligned events.

Trusted by brands, associations, and government.

We’re proud of our success stories

As demand for sustainable events rapidly grows, businesses, associations and government need the right support to plan and deliver greener events that meet ESG goals in meaningful and measurable ways.

“You can trust On Purpose for any type of event management services (conference, client events, expo, EOY) – they’re the best in the business!”

Fergie YangMarketing Manager | Temenos

FAQs

What types of corporate events can you plan in Australia?

From executive retreats and incentive trips to large-scale conferences, gala dinners, and roadshows, we are set up to manage all kinds of events for brands, associations and government.

We bring the on-the-ground knowledge and resources, and have the proven event planning and management expertise to bring your vision to life. No event is too big or small for us to handle with precision and attention to detail.

Do you offer destination management services across Australia?

Yes, we offer destination management services in all major Australian cities, including Sydney, Melbourne, Brisbane, Perth, and Adelaide. We also provide tailored experiences in regional hotspots like the Whitsundays, Tasmania, and the Hunter Valley.

With our local knowledge and a wide network of trusted suppliers, we can help you select the perfect business event destination in Australia, manage logistics, and create bespoke experiences that will make your event stand out. Whether you’re hosting an event in the heart of the city or a more remote, off-the-beaten-path location, we’ve got you covered.

What is the cost of planning a business event in Australia?

The cost of your association or business event depends on a range of factors including group size, destination, venue selection, program complexity, and service inclusions. That said, one thing our clients consistently tell us is how much value we bring to the table.

Thanks to our extensive on-the-ground venue and supplier networks across Asia-Pacific, we’re able to unlock competitive rates and deliver significant cost savings – without compromising quality. We’re transparent, flexible, and budget-conscious.

Further, if you’re planning to host an international conference in Australia, we can also support you with the Business Events Australia Bid Fund Program that may provide funding support for your event. Our Professional Conference Organisers can prepare a financial feasibility study to ascertain the real cost and revenue potential of your conference.

Reach out for a tailored quote based on your goals, and let us show you what’s possible.

How far in advance should I start planning my event in Australia?

Ideally, you should begin the planning process 6–12 months in advance to secure top-tier venues and vendors, especially if you’re planning a large conference, incentive trip, or destination event in Australia.

However, we understand that time constraints can arise and we’re agile and responsive to meet short-term planning for last-minute events. The more time we have to work with, the more we can customise your event to meet your objectives and create a unique experience for your attendees.

What are some unique Australian venues for corporate events?

Australia is home to a wide variety of iconic and unique venues for business events that can elevate your event experience. From the Sydney Opera House and Royal Botanic Gardens to the Daintree Rainforest and Whitsundays islands, there’s no shortage of stunning options.

If you’re looking for sustainable venues, we can help you find eco-friendly spaces that align with your values. We also work with boutique hotels, beachfront resorts, and private estates, giving you access to exclusive venues that are as memorable as the event itself.

What are some truly unique experiences for an Incentive Trip in Australia?

Australia offers an abundance of unique, memorable experiences that can turn any incentive trip into a once-in-a-lifetime adventure. Here are just a few:

  • Sydney Harbour Dinner Cruise: Treat your delegates to a luxury event aboard a private yacht on Sydney Harbour, cruising past the iconic Sydney Opera House and Harbour Bridge.
  • Great Barrier Reef Helicopter Experience: For the ultimate in adventure and relaxation, take your team on a scenic helicopter ride over the reef, followed by a guided dive in crystal-clear waters.
  • Vineyard Tours and Gourmet Dining in Australia’s best wine regions: Combine world-class wine-tasting with a private gourmet meal in one of Australia’s most renowned wine regions.
  • Outback Glamping Retreats: Get up close to Australia’s rugged wilderness with luxury glamping experiences in the Red Centre or beyond, featuring stargazing, wildlife encounters, and Aboriginal cultural experiences.
  • Indigenous Cultural Immersion: Organise a unique event offsite with Indigenous guides in regions like Uluru or the Blue Mountains, where attendees can participate in traditional ceremonies, art workshops, and bush walks.
  • Private Wildlife Safari: Whether it’s swimming with dolphins in Perth or getting close to kangaroos and koalas in their natural habitat, Australian wildlife encounters are always a hit.
  • Heli-Skiing in Tasmania: For the adventurous, Tasmania offers the exclusive experience of heli-skiing in the stunning Tasmanian wilderness, providing a thrilling way to experience the region’s natural beauty.

For more inspiration, explore our sample programs for an incentive trip in Sydney and Melbourne.

What are the largest Hotels and Event Venues in Sydney, Melbourne and Gold Coast?

We’ve listed just a few of the larger event venues in Sydney, Melbourne, and the Gold Coast below – but that’s just the beginning.

No matter the style, size, or setting you’re after – from rooftop cocktail spots to large-scale convention centres – our venue finder service will help you discover the perfect fit.

Largest Event Venues in Sydney

If you’re looking for the largest event venues in Sydney, the International Convention Centre (ICC Sydney) tops the list. Located in Darling Harbour, ICC Sydney can host up to 5,000 delegates, making it ideal for international conferences, trade shows, and exhibitions.
For large hotel-based events, the Hyatt Regency Sydney meetings and events offering includes 892 guest rooms and the city’s largest hotel ballroom, perfect for gala dinners, business meetings, and corporate functions.

Other top venues in Sydney include:

  • Sofitel Sydney Darling Harbour – 590 rooms and modern meeting spaces with harbour views
  • Shangri-La Hotel Sydney – 563 rooms and premium function venues overlooking Sydney Harbour
  • Royal Randwick Racecourse – a unique, large-scale venue with indoor/outdoor event flexibility
  • Museum of Contemporary Art Venue Hire (MCA) – ideal for creative, high-impact corporate events.

These Sydney conference venues blend convenience, scale, and premium service to support any type of corporate event.

Largest Event Venues in Melbourne

Melbourne is a cultural and corporate hub, offering a wealth of large conference venues and hotel event spaces.

Leading the way is the Melbourne Convention and Exhibition Centre (MCEC) – the largest convention centre in the Southern Hemisphere – which can accommodate more than 5,000 delegates across its flexible halls and meeting rooms.

Other major event venues in Melbourne include:

  • 1 Hotel Melbourne – 227 rooms, a sustainable luxury hotel located on the Yarra River, offering event spaces with a focus on eco-conscious hospitality

  • Grand Hyatt Melbourne – 550 rooms and sophisticated CBD meeting spaces

  • Sofitel Melbourne on Collins – 363 rooms with panoramic city views and modern conference facilities

  • Royal Exhibition Building – a heritage-listed venue ideal for large-scale exhibitions and gala events

  • NGV International – for corporate functions with a cultural twist

Whether you’re hosting a product launch, awards night, or national conference, these Melbourne event venues offer the space and sophistication to make an impact.

Largest Event Venues in Gold Coast

Looking for the best large event venues on the Gold Coast? The region offers a relaxed coastal backdrop with world-class facilities for business events.

The Gold Coast Convention and Exhibition Centre (GCCEC) leads the way, with capacity for up to 6,000 attendees across multiple halls, theatres, and meeting rooms. It’s perfect for conferences, expos, and incentive events.

Top large hotels and event spaces on the Gold Coast include:

  • The Star Gold Coast – Over 600 luxury rooms and multiple indoor and outdoor event spaces

  • Sheraton Grand Mirage Resort – 295 rooms and beachfront conference facilities

  • RACV Royal Pines Resort – A popular choice for corporate golf retreats, conferences, and gala dinners

  • Sea World Resort Conference Centre – A unique venue for experiential corporate events with access to theme park experiences

These Gold Coast conference venues combine lifestyle appeal with the infrastructure needed for seamless, large-scale events.

Need help choosing the right venue?

Contact our team for a tailored venue proposal or browse our Corporate Event Services to get started.

What is flight access like for group events in Australia?

Australia is well-connected to the rest of the world, with major international airports in Sydney, Melbourne, Brisbane, and Perth offering direct flights from key global hubs.
Sydney Kingsford Smith Airport is a key international gateway with seamless connections to regional locations. Melbourne and Brisbane airports also provide frequent flights from North America, Europe, and Asia, making it easy for international delegates to attend events.

Our events team specialise in group travel management, ensuring that your event’s travel logistics are handled effortlessly from start to finish. We manage complex, multi-origin group travel, ensuring smooth coordination from multiple departure points, simplifying flight schedules, transfers, and on-the-ground logistics to create a seamless experience for all delegates, no matter where they’re coming from.

How do you ensure smooth event logistics and coordination?

Our experienced team at On Purpose Events takes a hands-on approach to every detail, from transport and accommodation to onsite coordination.

We manage all logistics so you don’t have to worry about the fine print. Our dedicated event managers work closely with suppliers and venues to ensure smooth execution. Whether it’s coordinating your event schedule, overseeing the AV setup, or managing guest registrations, we’re there every step of the way to ensure everything runs like clockwork.

Can On Purpose Events assist with international guests and logistics?

Yes, we have the expertise and global network to handle logistics for international guests traveling to Australia.

From visa and immigration support to airport transfers, accommodation, and tailored itineraries, we ensure that your international guests are well taken care of.

We also help create customised experiences that make their stay memorable, showcasing the best of what Australia has to offer.

What makes On Purpose Events different from other event management companies in Australia?

At On Purpose Events, we are driven by purpose, focusing on delivering meaningful and impactful events that connect your people and create positive change.

We are experts in sustainable event planning, ensuring your event leaves a lasting, positive impact on both your audience and the environment. We also pride ourselves on creating customised solutions tailored to your needs, from corporate retreats to large-scale conferences. Our approach goes beyond just logistics — we focus on creating experiences that resonate long after the event has ended

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Clients big and small across a range of industries trust us with their sustainable event programs. Find out how we can help you on a path to greener events.

“You can trust On Purpose for any type of event management services (conference, client events, expo, EOY) - they’re the best in the business!”

Fergie YangMarketing Manager | Temenos

Request a call with our event expert

Clients big and small across a range of industries trust us with their sustainable event programs. Find out how we can help you on a path to greener events.

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